Fragile X

Branding for the charity Fragile X Research Foundation of Canada.

Created at Zync as Senior Designer

One of the key issues facing the charity was the lack of awareness of Fragile X Syndrome – the most commonly inherited form of mental impairment in the world. Creation of the new brand identity helped elevate the charity to a position where it could be seen and heard in an ever crowded, competitive space.

Deliverables included a brand identity, stationery suite, a large format awareness brochure, advertising campaign and a comprehensive new website.

•  Brand Identity
•  Website
•  Stationery
•  Brochure
•  Advertising
•  Launch Materials
•  Photography Art Direction